A Journey through Love, Loss, and Unparalleled Elegance. The collection transcends the boundaries of time and space using an emotional profundity unveiling craft with unwavering love and inspired by the indelible legacy of a cherished soul. Brace yourself for an immersive experience that shall take you on an enchanting tour of Jerusalem, guided by the language of fashion—a language that speaks directly to the heart.

On that fateful day, 14th November 2002, the world bid farewell to my beloved mother, Linda, a luminous being. Our lives were intertwined in the city of Nazareth, but destiny beckoned us towards the storied streets of Jerusalem, a move that came to pass on the transformative date of 30th July 2006. Sadly, my mother never had the opportunity to witness this new chapter of our lives, and her untimely departure left a void that I struggled to comprehend.

Yet, life carried on, and with each passing year, I forged my path through the labyrinthine alleys of Jerusalem, growing stronger in mind, body, and spirit. Finally, the profound lessons that life bestowed upon me revealed themselves, and I comprehended the weighty significance of the transformative journey I had embarked upon. During this, I yearned to express my unspoken gratitude—to reach out to the soul of my dear departed mother in the heavens and say, "Thank you."

Now, after years of introspection and artistic exploration, I present to you a collection that encapsulates the wisdom and inspiration I gleaned from my mother's life. Echoing the poignant words of the esteemed Arab poet, Mahmoud Darwish, "The effect of the butterfly can not be seen, The effect of the butterfly never fades out," I channel the ethereal essence of these words, infusing them into each exquisite ensemble. Furthermore, my mother's profound declaration resonates deeply, as she proclaimed, "You are the most beautiful creation in the universe because there is no other copy of you but yourself."

Through this collection, I embark on an emotional odyssey, a profound tribute to my mother that traverses the storied streets of Jerusalem. In the language of fashion, I dissolve the boundaries of societal categories and identities, heralding a celebration of boundless individuality. Regardless of gender, sex, religion, nationality, race, or color, these garments emerge as a testament to the human experience, forged from the remarkable union of two primary materials: wool and silk.

Wool, symbolic of the weightiness of real life, represents our journey as we tailor ourselves to fit societal expectations and norms. Yet, interwoven with this earthly fabric is the celestial allure of silk, evoking heavenly comfort, the effervescent essence of the butterfly effect, and a profound sense of lightness. These garments stand as visual poetry, intertwining the struggles and triumphs of existence, honoring the complexity of our shared human tapestry.

Prepare to immerse yourself in an unrivaled experience, as you traverse the emotional landscape of Jerusalem through the lens of fashion. This collection, crafted with meticulous care and profound love, serves as a testament to the enduring bond between a mother and child—a tribute to the transformative power of loss, resilience, and the indomitable human spirit.

Embark on this extraordinary journey, where love and loss converge, and elegance knows no boundaries. Join us as we redefine the very essence of style, enveloped in the ethereal embrace of the celestial butterfly effect.